Lexus - Trace Your Road

Saatchi & Saatchi, 2013

Awards:

Cannes Lions - Shortlist.. Promo & Activation
Cannes Lions - Shortlist.. Direct
Art Directors Club - Silver. Apps, Games, Mobile
Art Directors Club - Silver. Direct
Art Directors Club - Bronze. Promo & Activation
Art Directors Club - Bronze. Outdoor: Out of home
Art Directors Club - 2 Shortlists

Credits:

Executive Creative Director: Agostino Toscana

Executive Creative Director: Alessandro Orlandi

Creative Director: Luca Pannese

Creative Director: Luca Lorenzini

Art Director: Giulio Frittaion, Michele Sartori

Copywriter: Massimo Paternoster, Tommaso Zago